The French have an expression, terroir (pronounced tear-whah), for the unique sense of place found in each wine. Irony's winemaker, James Ewart, embraces the terroir concept because it so perfectly describes the sum of a vineyard, its climate, and surrounding conditions. The real irony lies in the fact that our line of appellation-specific, terroir-driven wines, sourced from prestigious Napa Valley and Monterey County vineyards, is so affordable.